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A picture's worth a thousand words

Executives should avoid casual snapshots, consider professional photos to boost image A professional-looking photograph (top) is a better bet for association executives. Photos showing other people cut off, distracting backgrounds or too-casual poses do not convey professionalism. We're funny about our photos. We spend billions of dollars on how we look and those darn cameras never seem to catch us at our best. When we get a photo we like, we cling to it—sometimes for years … and years. Then there are other people who think any old photo is OK. Even association executives fall into the trap—distributing pictures of themselves on LinkedIn or their… Read More